2016 · Evandro Oliveira, Ana Duarte Melo, et al. · Portuguese National Funding Agency for Science, Research and Technology (RCAAP Project by FCT) · 11

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Organisational and strategic communication research: European perspectives

2013 · Gisela Gonçalves, Ian Somerville, et al. · Portuguese National Funding Agency for Science, Research and Technology (RCAAP Project by FCT) · 10

City Rankings and the Citizens: Exposing Representational and Participatory Gaps

2020 · Ana Duarte Melo · Lecture notes of the Institute for Computer Sciences, Social Informatics and Telecommunications Engineering · 8

The relationship between the most consumed digital media in Portugal and audience participation mechanisms

2024 · José Sixto-García, Ana Duarte-Melo, et al. · Frontiers in Communication · 5

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A Darker Shade of Pale: the never ending burden of advertising regulation

2014 · Ana Duarte Melo, Helena Sousa · Portuguese National Funding Agency for Science, Research and Technology (RCAAP Project by FCT) · 4

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Stickers on politics. The power of a brand is its weakness – a case of activism and subvertising

2019 · Ana Duarte Melo, Sara Balonas · Portuguese National Funding Agency for Science, Research and Technology (RCAAP Project by FCT) · 3

Brand Management at a Local Scale: A Case of ‘Ghost Awareness’

2016 · Teresa Ruão, Sandra Marinho, et al. · Corporate Reputation Review · 3

What’s in a Place? The Contribution of Strategic Communication to Placemaking and Territorial Communication

2021 · Ana Duarte Melo · UMinho Editora/CECS eBooks · 2

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Nota introdutória

2019 · Fábio Ribeiro, Ana Duarte Melo, et al. · Comunicação e Sociedade · 2

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Feedback nightmare: Organisational communication reactions to digital critic exposure. A view on some Portuguese cases (2011-2012)

2013 · Ana Duarte Melo, Helena Sousa · Portuguese National Funding Agency for Science, Research and Technology (RCAAP Project by FCT) · 2

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A regulação dos Media na Europa dos 27

2012 · Helena Sousa, Manuel Pinto, et al. · Portuguese National Funding Agency for Science, Research and Technology (RCAAP Project by FCT) · 2

Presentación del Monográfico: Comunicación de la transparencia informativa y la rendición de cuentas

2025 · José Sixto-García, Ana Duarte Melo, et al. · Revista Latina de Comunicación Social · 1

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CLICTOUR - Roteiro para o turismo sustentável nas áreas protegidas do norte de Portugal

2023 · Rita Sousa, António Vieira, et al. · 1

Autorregulação publicitária em Portugal: os interesses da indústria e dos consumidores em convergência?

2019 · Ana Duarte-Melo · Revista Mediterránea de Comunicación · 1

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ParticipAD – Participatory advertising: a global perspective with a Latin American focus / Publicidad participativa: una perspectiva global con un enfoque latino-americano

2018 · Ana Duarte Melo, Marcela Duque · Portuguese National Funding Agency for Science, Research and Technology (RCAAP Project by FCT) · 1

O Advergame como ferramenta publicitária: um estudo exploratório

2016 · Sandra Oliveira, Nelson Zagalo, et al. · Portuguese National Funding Agency for Science, Research and Technology (RCAAP Project by FCT) · 1

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The paradoxical empowerment of consumer-citizens through advertising

2015 · Ana Duarte Melo · Portuguese National Funding Agency for Science, Research and Technology (RCAAP Project by FCT) · 1

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The hidden prosumer: consumer-citizens participation in the invisible economy of advertising

2014 · Ana Duarte Melo · CECS - Publicações / eBooks · 1

Estudar a notoriedade das marcas: o caso de uma multinacional em Portugal

2013 · Ruão, Teresa, Marinho, Sandra, et al. · Portuguese National Funding Agency for Science, Research and Technology (RCAAP Project by FCT) · 1

Advertising co-creation and the engagement factor

2013 · Ana Duarte Melo, Sara Balonas · Portuguese National Funding Agency for Science, Research and Technology (RCAAP Project by FCT) · 1

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Publicidade à publicidade: a persuasão hiper-transparente

2008 · Ana Duarte Melo · Portuguese National Funding Agency for Science, Research and Technology (RCAAP Project by FCT) · 1

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Works count: 53

Citation count: 168

H-index: 7

I10-index: 6