Work

Focus on your Customer through Segmentation

Year: 2000

Type: article

Source: Victoria University Research Repository (Victoria University)

Authors: John Hall, Maxwell Winchester

Language: English

Topic: Customer churn and segmentation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W101442028

FWCI: 2.492

Cites:

Cited by: 19

Related to: 10