Work

Service marketing : Nordic School perspectives

Year: 1985

Type: book

Authors: Christian Grönroos, Evert Gummesson

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W10305594

FWCI: 1.535

Cites:

Cited by: 115

Related to: 10