Year: 2015
Type: article
Study design: Observational Study
Abstract: Based on consumer’s perspective, the influences of logistics service quality on customer satisfaction were empirically studied in order to clarify the key logistical factors affecting consumer’s satisfaction. An empirical method is used to investigate the factors in E-commerce logistics service quality that influence customer satisfaction. The results indicate that delivery service quality, after-sales service quality and staff service quality have positive impacts on customer satisfaction; the influence of communication service quality on customer satisfaction is not significant.
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W1158595563