Work

La promoción de ventas como instrumento para modificar el comportamiento de los individuos

Year: 2000

Type: article

Source: Consultation of the Doctoral Thesis Database (TESEO) (Ministerio de Educación, Cultura y Deporte)

Author: Begoña Álvarez

Language: Spanish

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: green

OpenAlex ID: W122615794

FWCI:

Cites: 65

Cited by: 1

Related to: 10