Year: 2012
Type: article
Abstract: Studies that conceptualize and measure quality in sport services date back to the last two decades. The present study aims to examine quality in sport services in terms of the classification of participant services and spectator services and to provide a summary of the empirical studies carried out to date. This study demonstrates that sport services literature is still in its infancy and no agreement exists on the developed models. Furthermore, the research models examined indicate that sports services not only possess different attributes and dimensions than other service industries but also differ in themselves. Consequently, the produced models need to be tested in the future on different sample groups for further clarification.
Source: PubMed
Author: Süleyman M Yildiz
Institution: Muğla University
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W141134820