Work

The future of competition: co-creating unique value with customers

Year: 2004

Type: book-review

Source: Choice Reviews Online

DOI: 10.5860/choice.41-6635

Language: English

Topic: Service and Product Innovation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1489109817

Cites:

Cited by: 2,169

Related to: 10