Work

Advertising : principles and practice

Year: 1936

Type: book

Source: Littlefield, Adams eBooks

Authors: Warren B. Dygert, Walter A. Gaw, Herbert Arkin, Raymond Roosevelt Colton

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1493230304

FWCI:

Cites:

Cited by: 51

Related to: 10