Work

Sales Promotion Essentials: The 10 Basic Sales Promotion Techniques...and How to Use Them

Year: 1992

Type: book

Authors: Don E. Schultz, William A. Robinson, Lisa A. Petrison

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1501603477

FWCI:

Cites:

Cited by: 30

Related to: 10