More than Just an Opinion: The Effect of Verbal Self‐Expression on Consumer Choice
Year: 2013
Type: article
Source: Psychology and Marketing
DOI: 10.1002/mar.20667
Authors: Michail D. Kokkoris, Ulrich Kühnen
Institutions: University of Cologne, Constructor University
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W1523624310