Work

Consumer input for marketing decisions: A study of corporate departments for consumer affairs

Year: 1976

Type: book

Author: Claes Fornell

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1526996369

FWCI:

Cites:

Cited by: 41

Related to: 10