Work

Promotional Strategies for Small Businesses: Group Buying Deals

Year: 2011

Type: article

Authors: Tracy L. Tuten, Christy Ashley

Institution: East Carolina University

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1530989924

FWCI: 6.494

Cites: 28

Cited by: 15

Related to: 10