Work

"Sticky information" and new marketing research methods

Year: 1995

Type: preprint

Source: RePEc: Research Papers in Economics

Author: Eric von Hippel

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1534157298

Cites: 5

Cited by: 3

Related to: 10