Work

Factors influencing consumers’ attitudes and purchase intentions of e-deals

Year: 2015

Type: article

Study design: Observational Study

Source: Marketing Intelligence & Planning

DOI: 10.1108/mip-05-2014-0081

Authors: Isaac Cheah, Ian Phau, Johan Liang

Institution: Curtin University

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1537948079

FWCI: 9.943

Cites: 90

Cited by: 83

Related to: 10