Work

Deal or no deal?

Year: 2012

Type: article

Source: Journal of Research in Interactive Marketing

DOI: 10.1108/17505931211265408

Authors: Keith S. Coulter, Anne Roggeveen

Institutions: Clark University, Babson College

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1545327012

FWCI: 24.63

Cites: 39

Cited by: 101

Related to: 10