Work

Highly Qualified Employees in Bangalore, India: Consumerist Predators?

Year: 2009

Type: book-chapter

Source: Springer eBooks

DOI: 10.1007/978-1-4020-9938-0_16

Authors: Hellmuth Lange, Lars Meier, N. S. Anuradha

Institutions: University of Bremen, Indian Institute of Science Bangalore

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W156786053

FWCI: 1.602

Cites: 78

Cited by: 8

Related to: 10