Work

Intra‐category competition, entry probability, and private label share

Year: 2012

Type: article

Source: Asia Pacific Journal of Marketing and Logistics

DOI: 10.1108/13555851211237894

Authors: Lay Peng Tan, Jack Cadeaux

Institutions: Macquarie University, UNSW Sydney

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1579300507

FWCI: 0.912

Cites: 48

Cited by: 9

Related to: 10