Work

Variety is the Spice of Innovation: Mediating Factors in the Service Idea Generation Process

Year: 2012

Type: article

Study design: Observational Study

Source: Creativity and Innovation Management

DOI: 10.1111/j.1467-8691.2011.00621.x

Author: Philippe Duverger

Institution: Towson University

Language: English

Topic: Service and Product Innovation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1586216325

FWCI: 2.736

Cites: 80

Cited by: 17

Related to: 10