Work

Perceived Salesperson Authenticity in B2B-relationships: A Qualitative Study

Year: 2011

Type: conference-paper

Source: Radboud Repository (Radboud University)

Authors: K. L. Berger, Jörg Henseler

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: green

OpenAlex ID: W1586924750

FWCI:

Cites: 38

Cited by: 1

Related to: 10