Work

Preisinteresse und hybrider Kunde

Year: 2003

Type: book-chapter

Source: Gabler Verlag eBooks

DOI: 10.1007/978-3-322-90512-3_12

Author: Hermann Diller

Institution: Friedrich-Alexander-Universität Erlangen-Nürnberg

Language: German

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W160112602

FWCI: 8.945

Cites: 6

Cited by: 11

Related to: 10