Work

Means-End Theory of Lifestyle---A Replication in the UK

Year: 2002

Type: article

Source: Dialnet (Universidad de la Rioja)

Authors: Klaus G. Grunert, Karen Bruns⊘, Joachim Scholderer

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W164786492

FWCI: 7.373

Cites:

Cited by: 27

Related to: 10