Work

Refinement and reassessment of the SERVQUAL scale.

Year: 1991

Type: article

Source: Journal of Retailing

Authors: A. Parasuraman, Leonard L. Berry, Valarie A. Zeithaml

Institution: Texas A&M University

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1683742771

FWCI: 40.97

Cites:

Cited by: 3,933

Related to: 10