Work

Bundling--new products, new markets, low risk.

Year: 1991

Type: other

Source: PubMed

Authors: G D Eppen, W A Hanson, R K Martin

Institution: University of Chicago

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W169087436

Cites:

Cited by: 506

Related to: 10