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Retailer brands and the impact on innovativeness in the grocery market

Year: 2009

Type: article

Source: Journal of Marketing Management

DOI: 10.1362/026725709x410043

Authors: Johan Anselmsson, Ulf Johansson

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1697224513

FWCI: 7.258

Cites:

Cited by: 58

Related to: 10