Work

Managerial Uses of Descriptive Marketing Models - The Case of the Dirichlet

Year: 2000

Type: conference-paper

Source: Adelaide Research & Scholarship (AR&S) (University of Adelaide)

Authors: A. S. C. Ehrenberg, Byron Sharp

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W173589250

FWCI:

Cites: 18

Cited by: 7

Related to: 10