Work

Consumer Perceptions of Grocery Retail Formats in Romania: The Varying Impact of Retailer Attributes

Year: 2009

Type: book-chapter

Study design: Observational Study

Source: European retail research

DOI: 10.1007/978-3-8349-8203-2_6

Authors: Bernhard Swoboda, Bettina Berg, Nicolae Alexandru Pop, Christian Dabija

Institutions: Universität Trier, Bucharest University of Economic Studies

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W173624801

FWCI: 4.806

Cites: 74

Cited by: 5

Related to: 10