Old dogs, new tricks – Rethinking country‐image studies
Year: 2013
Type: article
Study design: Observational Study
Source: Journal of Consumer Behaviour
DOI: 10.1002/cb.1443
Authors: Jasha Bowe, Larry Lockshin, Richard Lee, Cam Rungie
Institution: University of South Australia
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
Funder: Australian Research Council
OpenAlex ID: W1759509903