How the Temporal Framing of Energy Savings Influences Consumer Product Evaluations and Choice
Year: 2012
Type: article
Source: Psychology and Marketing
DOI: 10.1002/mar.20515
Authors: Andrea Heintz Tangari, Ronn J. Smith
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W1850087751
