Work

A New World Order: The Role of Advertising in Russia and the NIS

Year: 1997

Type: article

Source: International Journal of Advertising

DOI: 10.1111/j.0265-0487.1997.00047.pp.x

Author: Ludmilla Gricenko Wells

Institution: University of Miami

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1887008963

FWCI: 1.158

Cites: 7

Cited by: 9

Related to: 10