Work

Preference Factors in Symbol Mark Design

Year: 2006

Type: article

Source: Journal of Human Subjectivity

Authors: Hyuck Joon Kwon, Hung Kyu Kim

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1901794646

FWCI:

Cites: 2

Cited by: 2

Related to: 10