Work

Co-Innovation: customer motives for participation in co-creation processes via social media platforms

Year: 2013

Type: dissertation

Study design: Observational Study

Author: Tamara Dvorak

Institution: University of Twente

Language: English

Topic: Service and Product Innovation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W190611635

Cites: 36

Cited by: 10

Related to: 10