Work

Store-window creativity's impact on shopper behavior

Year: 2015

Type: article

Source: Journal of Business Research

DOI: 10.1016/j.jbusres.2015.08.013

Authors: Fredrik Lange, Sara Rosengren, Angelica Blom

Institution: Stockholm School of Economics

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1925936264

FWCI: 7.457

Cites: 42

Cited by: 52

Related to: 10