Work

Tüketici temelli marka değerinin finansal performans üzerine etkisi

Year: 2011

Type: article

Source: İTÜDERGİSİ/d

Authors: Gökhan Aydın, Burç Ülengin

Language: Turkish

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1961007946

FWCI:

Cites: 23

Cited by: 9

Related to: 10