Work

Order, positioning, scope and outcomes of market entry

Year: 2007

Type: article

Source: Industrial Marketing Management

DOI: 10.1016/j.indmarman.2006.12.002

Authors: Javier Rodríguez-Pinto, Ana Isabel Rodríguez-Escudero, Jesús Gutiérrez-Cillán

Institution: Universidad de Valladolid

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

Funders: Ministerio de Educación, Cultura y Deporte, European Regional Development Fund

Award: G5873381483

OpenAlex ID: W1963580596

FWCI: 10.63

Cites: 79

Cited by: 52

Related to: 10