Work

Differences between basic research and the validation of specific measures: A reply to Weinstein; et al.

Year: 1985

Type: article

Source: Psychology and Marketing

DOI: 10.1002/mar.4220020105

Author: David W. Stewart

Institution: Vanderbilt University

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1964162807

FWCI: 1.59

Cites: 4

Cited by: 8

Related to: 10