Work

Do users look at banner ads on Facebook?

Year: 2013

Type: article

Source: Journal of Research in Interactive Marketing

DOI: 10.1108/jrim-mar-2012-0013

Author: Ana Margarida Barreto

Institution: University of Lisbon

Language: English

Topic: Digital Marketing and Social Media

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1966384076

FWCI: 28.91

Cites: 42

Cited by: 151

Related to: 10