Work

A Note on the Relationship of Price and Imputed Quality

Year: 1964

Type: article

Source: The Journal of Business

DOI: 10.1086/294682

Authors: D. S. Tull, R. A. Boring, M. H. Gonsior

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1966562935

FWCI: 10.77

Cites:

Cited by: 131

Related to: 10