Work

Consumer Masculinity Behavior Among College Students and Its Relationship to Self Esteem and Media Significance

Year: 2008

Type: article

Study design: Observational Study

Source: Sex Roles

DOI: 10.1007/s11199-007-9366-2

Authors: Amanda Conseur, Jan M. Hathcote, Soyoung Kim

Institution: University of Georgia

Language: English

Topic: Consumer Perception and Purchasing Behavior

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1967449948

FWCI: 1.093

Cites: 33

Cited by: 15

Related to: 10