The influence of mass communication and time on satisfaction and loyalty
Year: 2003
Type: article
Study design: Observational Study
Source: Journal of Services Marketing
Authors: Dawn Bendall‐Lyon, Thomas L. Powers
Institutions: University of Montevallo, University of Alabama at Birmingham
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W1967551248
