Animosity, subjective norms, and anticipated emotions during an international crisis
Year: 2010
Type: article
Study design: Observational Study
Source: International Marketing Review
Authors: Amro A. Maher, Sarah Mady
Institutions: Indiana State University, Old Dominion University
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W1968444674