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Consumerism: As a Way of Life
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Year:
1998
Type:
book
Source:
SAGE Publications Ltd eBooks
DOI:
10.4135/9781446217115
Author:
Steven Miles
Language:
English
Topic:
Consumer Behavior in Brand Consumption and Identification
Subfield:
Marketing
Field:
Business, Management and Accounting
Domain:
Social Sciences
Open Access status:
closed
OpenAlex ID:
W1971549159
FWCI:
12.2
Cites:
Cited by:
444
Related to:
10
Parts:
9