Work

Services Marketing Strategies for Coping with Demand/Supply Imbalances

Year: 1994

Type: article

Source: Journal of Services Marketing

DOI: 10.1108/08876049410070691

Authors: Donald J. Shemwell, J. Joseph Cronin

Institutions: East Tennessee State University, Florida State University

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1972701523

FWCI: 2.917

Cites: 9

Cited by: 34

Related to: 10