Work

Customer decision making in fashion retailing: a segmentation analysis

Year: 1998

Type: article

Source: International Journal of Retail & Distribution Management

DOI: 10.1108/09590559810214912

Authors: Grete Birtwistle, Ian Clarke, Paul Freathy

Institutions: Glasgow Caledonian University, University of Stirling

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1973259519

FWCI: 3.182

Cites: 22

Cited by: 47

Related to: 10