Work

An Applied Service Marketing Theory

Year: 1982

Type: article

Source: European Journal of Marketing

DOI: 10.1108/eum0000000004859

Author: Christian Grönroos

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1977267690

FWCI: 3.088

Cites: 2

Cited by: 829

Related to: 10