Work

The Ecological Validity of Photographic Slides and Videotapes in Simulating the Service Setting

Year: 1992

Type: article

Source: Journal of Consumer Research

DOI: 10.1086/209301

Authors: John E. G. Bateson, Michael K. Hui

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1978258695

FWCI: 13.97

Cites: 23

Cited by: 359

Related to: 10