Work

Asymmetric quality‐tier competition: an alternative explanation

Year: 2007

Type: article

Source: Journal of Product & Brand Management

DOI: 10.1108/10610420710823771

Author: K. Sivakumar

Institution: Lehigh University

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1980218326

FWCI: 1.181

Cites: 19

Cited by: 15

Related to: 10