Work

Modelling the Process of Family Influence on the Young Adult Consumer Behaviour

Year: 2006

Type: article

Study design: Observational Study

Source: Journal of International Consumer Marketing

DOI: 10.1300/j046v19n01_03

Authors: Rafael Bravo, Elena Fraj, Eva Martínez

Institution: Universidad de Zaragoza

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1980458147

FWCI:

Cites: 38

Cited by: 17

Related to: 10