Work

Situational price sensitivity: the role of consumption occasion, social context and income

Year: 2003

Type: article

Source: Journal of Retailing

DOI: 10.1016/j.jretai.2003.09.004

Authors: Kirk L Wakefield, J.Jeffrey Inman

Institutions: Baylor University, University of Pittsburgh

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

Funder: Ohio State University

OpenAlex ID: W1983307815

FWCI: 13.65

Cites: 84

Cited by: 494

Related to: 10