Work

Materialism and the Modern U.S. Christmas

Year: 2000

Type: article

Source: Advertising & Society Review

DOI: 10.1353/asr.2000.0001

Author: Russell W Belk

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1985265675

FWCI: 1.246

Cites: 48

Cited by: 11

Related to: 10