Work

The Competitive Effects of a New Product Introduction: A Case Study

Year: 2002

Type: article

Source: Journal of Industrial Economics

DOI: 10.1111/1467-6451.00176

Authors: Jerry A Hausman, Gregory K Leonard

Institutions: National Bureau of Economic Research, Massachusetts Institute of Technology, Charles River Associates

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1989765565

FWCI: 28.97

Cites: 9

Cited by: 201

Related to: 10